Reimagining Map Experience
Reimagining Map Experience
Reimagining Map Experience
How UX Redesign Increased Property Interactions By 60%
How UX Redesign Increased Property Interactions By 60%
How UX Redesign Increased Property Interactions By 60%
An interactive property map where users can browse real estate listings by price and location, filter results, and switch views instantly. Designed for fast, intuitive exploration—whether on desktop or on the go.
An interactive property map where users can browse real estate listings by price and location, filter results, and switch views instantly. Designed for fast, intuitive exploration—whether on desktop or on the go.
An interactive property map where users can browse real estate listings by price and location, filter results, and switch views instantly. Designed for fast, intuitive exploration—whether on desktop or on the go.
My role
My role
Product designer
Timeline
Timeline
2 Months (8/2023)
Team
Team
6
Project Overview
Project Overview
A quick look at each project’s challenge, my role, the solution, and its impact.
A quick look at each project’s challenge, my role, the solution, and its impact.
1. The Challenge
1. The Challenge
Real estate agents and clients were struggling with a clunky property map experience: zooming was limited, interactions were awkward, and engagement dropped off. The mission was to redesign the map-browsing flow to make it intuitive, visual, and built around how users naturally explore.
Real estate agents and clients were struggling with a clunky property map experience: zooming was limited, interactions were awkward, and engagement dropped off. The mission was to redesign the map-browsing flow to make it intuitive, visual, and built around how users naturally explore.
2. My Role
2. My Role
I took lead on mapping out user journeys, designing multiple map interaction concepts, and validating approaches with stakeholders. I translated what agents and clients mentally expected into interface options, balancing speed, clarity, and visual appeal — then iterated based on feedback and data.
3. The Solution
3. The Solution
We introduced a fluid, touch-optimized map interface where users could scroll, zoom, and filter seamlessly. Interactive pins expanded into cards with key property details. The overlay visuals were redesigned to feel clean yet dynamic. The redesign also adapted across mobile screen sizes, preserving usability at every form factor.
We introduced a fluid, touch-optimized map interface where users could scroll, zoom, and filter seamlessly. Interactive pins expanded into cards with key property details. The overlay visuals were redesigned to feel clean yet dynamic. The redesign also adapted across mobile screen sizes, preserving usability at every form factor.
4. The Outcome
4. The Outcome
The revamped map experience drove a 60 % increase in map interactions and helped boost overall user satisfaction by 35 %. The cleaner, more intuitive flow led to longer sessions, deeper engagement, and clearer pathways from browsing to action.
The revamped map experience drove a 60 % increase in map interactions and helped boost overall user satisfaction by 35 %. The cleaner, more intuitive flow led to longer sessions, deeper engagement, and clearer pathways from browsing to action.
Let's Connect
I collaborate with ambitious teams and founders around the world to craft digital experiences that connect, engage, and drive real impact.
Let’s Talk!
Let's Connect
I collaborate with ambitious teams and founders around the world to craft digital experiences that connect, engage, and drive real impact.
Let’s Talk!
Let's Connect
I collaborate with ambitious teams and founders around the world to craft digital experiences that connect, engage, and drive real impact.
Let’s Talk!